
Tom Cains
Digital Communications Executive
Tom joined iNHouse in November 2024 as a Digital Communications Executive after running the social media campaigns of multiple Labour politicians.
Between 2022 and 2024, Tom worked for Carolyn Harris MP, taking her Instagram following from 3k to 18k and driving her #MenopauseRevolution campaign into the heart of the Westminster Agenda.
Following that, Tom led Jeremy Miles’ Welsh Labour leadership bid in the Spring of 2024 as Head of Digital, creating an industry-standard Facebook ads campaign and daily video content across social platforms. With Union turnout doubling and a 10% increase in member turnout, Tom was part of a team that galvanised communities across Wales.
During the 2024 General Election, Tom ran Joe Morris MP’s social media campaign, helping deliver a historic win in Hexham and the highest turnout in the North East.